Michael Goff

When MSNBC.com needed a set of quick-to-launch, easy-to-use wireless applications that didn't require a large investment, they turned to Roamable. MSNBC Now was launched this summer and is advancing at high speed. With the explosion of wireless access and devices among mobile consumers and workers, enterprises are facing high demand and competitive imperatives to enable remote access to content, enterprise data, and Web applications across a wide range of devices. A wireless solution is ideal for businesses with remote employees or customers who need specific information or have to transact in real-time and on-demand in order to make personnel decisions, drive sales efforts, or deliver the highest-quality support to the highest-value customers. Offering on-demand access and secure transactional capabilities to public content and enterprise data results in immediate g... (more)